# AI in the media: Key questions to consider

Go back [[Week 1 - Introduction]] or the [[Main AI Page]]

Key questions to consider»   

- How could you use AI to optimize you rmedia processes? 
	- What key repetitivemedia content processes could youreplace with AI?  
	- Which new interactive experience couldyou create leveraging the content rightsthat you have? 
	- In what ways could you use net promoter scores to gauge the loyalty of your customer relationshipsand decrease churn in content service?   
		- Net promoter score has falled a little out of favour
	- What is your plan to use AI to increase consumer engagement with your content?

#AIBusinessCase